Garfield Wang, Author at LAT Multilingual

About Garfield Wang

With extensive experience in PR and marketing, Garfield has worked with numerous multinational brands across China and Canada. In addition to his marketing expertise, Garfield is also a photographer with a strong social media presence. He is fluent in English, Mandarin, and Japanese.

About Garfield Wang

Here are my most recent posts

Beyond the Checkbox: A Guide to Effective Safety Training for Multilingual Workplaces

Garfield Wang2026-09-04T15:59:35-07:00September 4th, 2026|Inclusion & Diversity|

Effective safety training goes beyond videos and signatures. See how employers can address language barriers, prioritize high-risk information and verify understanding.

The Mid-Autumn Festival: A Valuable Opportunity to Connect with Chinese Customers in Canada

Garfield Wang2026-08-24T11:42:34-07:00August 24th, 2026|Chinese Culture, Chinese Marketing, Multicultural Marketing|

Red-and-gold visuals alone won't make a Mid-Autumn Festival campaign land. Here are practical ways Canadian companies can connect with Chinese customers through community events, localization and the right channels.

Emoji Across Cultures: Tiny Pictures, Surprisingly Big Drama

Garfield Wang2026-07-16T14:17:05-07:00July 16th, 2026|Multicultural Marketing, Multilingual Marketing|

Emoji may be tiny, but they are culturally ambitious. For brands working across markets, these everyday symbols deserve the same care as words, tone, and imagery.

Growing Sales in the US Requires a Spanish-Language Strategy

Garfield Wang2026-07-06T11:59:45-07:00July 6th, 2026|Multilingual Marketing, Spanish Marketing|

US Spanish-language growth is reshaping how brands approach localization, multicultural marketing, and customer communication across North America.

Turning a Translation Mistake into a Marketing Opportunity

Garfield Wang2026-09-10T10:27:03-07:00June 18th, 2026|Chinese Marketing, Translation and Localization|

A recent Adidas China moment shows why professional translation and localization require in-market expertise and a consistent focus on quality.

International Mother Language Day: A Global Look at Languages Offline and Online

Garfield Wang2026-02-26T04:08:39-08:00February 19th, 2026|Inclusion & Diversity, Multilingual Marketing|

A closer look at linguistic diversity and why some of the world’s most spoken languages remain underrepresented online.

Honouring Ramadan Through Respectful, Inclusive, and Culturally Adapted Communication

Garfield Wang2026-02-18T09:32:21-08:00February 17th, 2026|Cultural Marketing, Inclusive Marketing|

Explore how culturally adapted communication during Ramadan helps organizations build trust through inclusive and culturally aware messaging.

Chinese New Year 2026: A Golden Opportunity to Connect with Chinese Customers

Garfield Wang2025-12-03T12:36:11-08:00December 1st, 2025|Chinese Marketing, Cultural Marketing|

Learn how Canadian brands can engage Chinese customers during Chinese New Year 2026 with culturally relevant campaigns and digital strategies.

Bill 96 Is in Full Force: What It Means for Your Business in Quebec

Garfield Wang2025-11-04T10:54:23-08:00October 23rd, 2025|French Marketing, Quebec Market|

Bill 96 introduces new French language requirements for Quebec businesses. Learn how to stay compliant while connecting with French-speaking customers.

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