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How to Maximize Your Exposure on WeChat, the Biggest Social Media Platform in China

WeChat has been the No.1 app in China for a long time and it is crucial to utilize it to your advantage. This article will teach you how to navigate WeChat "Moments", the social-networking platform on WeChat, with a step-by-step tutorial and a video guide.

By |November 16th, 2018|Categories: Cultural Marketing, Multiculturalism, Uncategorized, WeChat|Tags: |Comments Off on How to Maximize Your Exposure on WeChat, the Biggest Social Media Platform in China
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Just Launched: Alibaba Releases the Alipay Mini Program

On September 20th 2018, Alipay announced the release of a full beta version of its mini program. How does this program compare to WeChat’s mini program? And which one is best for your business?

By |October 15th, 2018|Categories: Uncategorized|Tags: |Comments Off on Just Launched: Alibaba Releases the Alipay Mini Program
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Understanding Chinese Culture: The First Step to Good Service

Understanding Chinese culture is essential if you want to provide the best possible service to your Chinese guests. Check out this introduction to major aspects of Chinese culture.

By |August 3rd, 2018|Categories: Branding and Marketing, Canada-China Year of Toursim, Cultural Marketing|Tags: , , , , , , , , , , |Comments Off on Understanding Chinese Culture: The First Step to Good Service
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