Chris Keam, Author at LAT Multilingual

The History behind Gifting Red Envelopes during Chinese New Year

Chris Keam2022-09-08T20:51:46-07:00December 29th, 2021|Chinese Culture, Chinese Marketing, Chinese Social Media, Cultural Marketing, Cultural Observances|

It’s very common for Chinese people to give the gift of a red envelope (known as 紅包, hóngbāo) to friends and family during New Year celebrations. But what are the origins of this cultural custom?

LAT Multilingual Translation and Marketing Inc. hires new Chief Marketing Officer Jonathan Levitt to fuel next phase of growth for the agency

Chris Keam2022-02-02T11:22:06-08:00December 7th, 2021|Press Releases|

LAT Multilingual Translation and Marketing Inc, announces the appointment of Jonathan Levitt as Chief Marketing Officer.

5 Christmas Traditions From Around the World

Chris Keam2021-11-29T11:25:16-08:00November 28th, 2021|Multiculturalism|

Melkin Yelidet Beaal! С Рождеством! Kala Christouyenna! Merry Christmas! The team at LAT Multilingual wishes you all the best for your holiday season. To celebrate, we’re looking at a few different ways Christmas is celebrated around the world. It’s not all turkey and visits from Santa!

Preparing for Chinese tourists in Canada post-COVID-19

Chris Keam2022-09-08T20:51:47-07:00November 24th, 2021|Chinese Marketing, Chinese Social Media, Cultural Marketing, Travel & Tourism|

Canada will soon be expanding their list of accepted vaccines for inbound travel to include the Chinese Sinopharm and Sinovac. What does this big step towards reopening international travel to Chinese tourists mean for your business?

Canada’s Inuit Languages

Chris Keam2023-06-08T06:19:19-07:00September 21st, 2021|Cultural Marketing, Indigenous, Multiculturalism, Translation and Localization|

LAT strongly believes that learning more about different cultures leads to greater empathy and understanding. We're very thankful to Inuit Tapiriit Kanatami (ITK), who generously provided us with a list of resources so that we could learn more about Canada's Inuit languages.

Celebrating Canada’s Indigenous Communities

Chris Keam2023-06-08T06:18:45-07:00September 20th, 2021|Cultural Marketing, Indigenous, Multiculturalism, Translation and Localization|

This year's National Day for Truth and Reconciliation provides an opportunity to reflect upon the legacy of residential schools in Canada and the importance for all of us to understand the challenges and pain this has inflicted upon Canada’s Aboriginal communities.