The Importance of Translation Quality in Multicultural Marketing
It is the harsh reality that some businesses have to face when they underestimate the importance of using high-quality translation and transcreation services. Read more!
It is the harsh reality that some businesses have to face when they underestimate the importance of using high-quality translation and transcreation services. Read more!
LAT Multilingual is now B Corp certified. B Corp certification is a designation awarded to businesses that meet high standards of verified performance, accountability, and transparency across a range of factors, including employee benefits, charitable giving, and supply chain practices.
The landscape of social media marketing is constantly evolving, and [...]
LAT Multilingual is delighted to announce our new partnership with Baidu to help Canadian DMOs and service providers optimize their online presence and reach Chinese travellers.
In January 2024, the Government of Quebec updated language laws introduced by Bill 96. In a nutshell, the new law aims to clarify when businesses can use non-French trademarks on product packaging, signage, and more.
Chinese New Year is coming up. Have you ever thought of doing business in China? Tapping into a market of 4 billion people is appealing for a lot of businesses, and it’s very lucrative for those who succeed. But there are many barriers to entry, cost being just one of them.
Canada continues to attract a significant number of Chinese students. The country's reputation for high-quality education, diverse course offerings, and a history of hosting international students has made it a preferred destination. We’ve explored the factors that attract Chinese students to Canadian institutions, the challenges they may face, and the overall impressions they have about Canadian education.
Marketing to Québécois should go beyond just meeting legal requirements. A successful marketing campaign should speak to the unique culture of Quebec consumers as well as speaking French. Here are some of the ways Québécois culture is unique, and what that means for brands wanting to appeal to Québec consumers.
As one of the top B2B companies on Clutch, LAT Multilingual has earned its badge as a Clutch Global Leader. This prestige reflects the company’s exceptional customer satisfaction rating, with an average review rating of 4.9/5.