4 Emerging Chinese Social Media Platforms Your Business Should Stay On Top Of

Chinese netizens are very active on social media. If your business wants to reach Chinese customers, you need to stay on top of social media trends. Let’s take a look….

By |May 7th, 2019|Categories: Branding and Marketing, Canada-China Year of Toursim, Cultural Marketing, Multiculturalism, Multilingual Social Media, WeChat, 未分类|Tags: , , , , , , , , |Comments Off on 4 Emerging Chinese Social Media Platforms Your Business Should Stay On Top Of

Beyond China: WeChat for Westerners

WeChat has 70 million active users from 200 countries outside of China. We explore how popular this app is outside of China for both residents and travellers.

By |February 6th, 2018|Categories: Branding and Marketing, WeChat|Tags: , , , , , , |Comments Off on Beyond China: WeChat for Westerners

Luxury Brands on Chinese Social Media

Chinese customers are considered the top spenders in luxury goods worldwide, with a whooping 25% of luxury purchases globally. According to the World Luxury Association, wealthy Chinese buyers spent an estimated $7.2 billion on luxuries last year. To reach these buyers, luxury brands have begun to realize the power of social media. […]

By |April 2nd, 2013|Categories: Cultural Marketing|Tags: , , , |Comments Off on Luxury Brands on Chinese Social Media