Are You in The Love Business? 5/20 Day is a Key Marketing Opportunity For Your Business

Love is in the air- 5/20 Day is coming up! What is 5/20, and what have brands done to market towards Chinese people during this busy celebration of love?

Chinese Mobile Payment: China’s Number One Payment Option

Chinese mobile payment options are the norm in China. How did this payment option get so popular, and why hasn't it caught on in North America?

Chinese Travellers to Canada: 3 Essentials for The Hospitality Industry

In the current Canada-China Year of Tourism, businesses are increasingly aware of the need to adapt their marketing and welcoming strategy in order to be China-Ready and make the best of the growing number of tourists from China. Here are three important points to help your business reach, attract and welcome this promising market segment.