Accessing the Chinese Tourism Market: LAT’s Golden Dragon Training Program

2018, the year of Canada-China tourism, is the perfect time to access this quickly growing market. LAT's newly-developed Golden Dragon program helps your business reach, engage with, and welcome Chinese customers.

By |May 2nd, 2018|Categories: Branding and Marketing, Canada-China Year of Toursim, Cultural Marketing, Multiculturalism, Multilingual Social Media|Tags: , , , , , , , , |Comments Off on Accessing the Chinese Tourism Market: LAT’s Golden Dragon Training Program

Marketing to South Asians in North America

The one area in North America you should be focusing your South Asian marketing efforts, where an incredible 30.7% of the population originates from South Asia.

By |September 27th, 2017|Categories: Branding and Marketing, Cultural Marketing, Multiculturalism|Tags: , , , , , |Comments Off on Marketing to South Asians in North America

8 Fast Facts: Milliennials vs. Generation Z

If you caught our post last week about the differences between Millennials and Generation Z, you’ll love our quick infographic on some of the things that differentiate them.

By |September 19th, 2017|Categories: Branding and Marketing, Cultural Marketing, Multilingual Social Media|Tags: , , , |Comments Off on 8 Fast Facts: Milliennials vs. Generation Z