Using WeChat Moments to Boost Customer Engagement

WeChat has been the No.1 app in China for a long time and it is crucial to utilize it to your advantage. This article will teach you how to navigate WeChat "Moments", the social-networking platform on WeChat, with a step-by-step tutorial and a video guide.

Alibaba’s Alipay Mini Program

On September 20th 2018, Alipay announced the release of a full beta version of its mini program. How does this program compare to WeChat’s mini program? And which one is best for your business?

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How to Get The Maximum Impact from your Chinese New Year Marketing Strategy in 3 Easy Steps.

2018, the Year of Canada-China Tourism, promises to be full of opportunities for Canadian businesses. We explore how to maximize your marketing campaign for Chinese New Year to get the best ROI for your business.

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