Engaging with Chinese Customers- with Jessie Li, Marketing Strategist

In China, business isn’t just about sales- it's about building genuine connections and forming long-standing relationships. In this short video, our Inbound & Digital Marketing Strategist Jessie Li will help us understand how to form genuine connections with Chinese customers, talk to us about the ins-and-outs of brand persona, and give examples of successful brands.

Reaching Chinese Customers – with Jessie Li, Marketing Strategist

In this short video, our Inbound & Digital Marketing Strategist Jessie Li will help us connect with Chinese customers by teaching us all about the Chinese digital market, what platforms businesses should get on, and how to successfully engage with Chinese customers. Check it out here!

By |July 16th, 2019|Categories: Branding and Marketing, Cultural Marketing, Multiculturalism, Multilingual Social Media, WeChat|Tags: , , , , , , , , |Comments Off on Reaching Chinese Customers – with Jessie Li, Marketing Strategist

Understanding Today’s Chinese Consumer- with Jessie Li, Marketing Strategist

Who is the modern-day Chinese consumer, and how can you reach them? In this short video, our Inbound & Digital Marketing Strategist Jessie explains to us who the modern-day Chinese consumer is and what their typical purchasing behaviours are, using three simple hashtags.

By |June 26th, 2019|Categories: Branding and Marketing, Cultural Marketing, Multiculturalism, Multilingual Social Media, WeChat|Tags: , , , , , , , , , |Comments Off on Understanding Today’s Chinese Consumer- with Jessie Li, Marketing Strategist